Good news for Tata Sky users! DTH bill will be reduced soon, made this special plan
5 lakh Tata Sky subscribers not recharged in May, viewership declining due to lack of new content
New Delhi Tata Sky is going to take an important step from June 15 to reduce the monthly bills of customers. The company will reduce the number of channels or packs to reduce the bill. This will be done for about 70 lakh subscribers. The company is taking this step to keep customers connected to the Direct to Home-DTH platform. Tata Sky has taken this step to keep customers who pay a bill of Rs 350 or less connected.
In the last two months, 1.5 million customers have discontinued Tata Sky services. They do not renew their subscriptions. Because consumers believe it is too expensive. About 70 per cent of the 5 million subscribers who logged on to the Tata Sky website or app in May want the channel cut to reduce their monthly bills.
Viewer interest is declining due to lack of new content
Viewer interest is also declining because there is no new content or live spores on the channels. In addition, the lockdown has also affected the ability of some consumers to spend due to the Corona epidemic.
5 lakh people did not recharge in May - MD
Harit Nagpal, MD, Tata Sky, told ED that 1 million inactive subscribers returned to our platform in March. However, 1 million went away in April. Then in May, 5 lakh people did not recharge. They said the analyzes showed that customers were having difficulty paying. This way we will reduce a few packs and channels instead of completely losing customers. His monthly bill will go down. Tata Sky has 1.80 crore subscribers. The company estimates that 60-70 lakh subscribers will benefit. They will be able to save Rs 60-100 in monthly bills.